Metro Centre: A Peoria Staple Since 1971

Metro Centre: A Peoria Staple Since 1971

Big-hearted real estate developer Marvin Goodman founded the Metro Centre over 50 years ago. His dream was to create a shopping experience unlike any other in the heart of Peoria. A place where locally owned businesses could flourish and realize dreams of their own.

After five decades of storied success, it’s safe to say Marvin’s vision came to fruition. Today, his grandson, Eric Brinker, carries on his legacy, ensuring the Metro Centre remains a beloved fixture of Peoria’s shopping scene. You can feel the history when strolling through the friendly confines. You can also see history — on their vibrant interactive mural, “Find Yourself,” showcasing dozens of iconic Peoria landmarks and symbols.

Find Yourself mural

We pride ourselves on having “more” in Greater Peoria. The Metro Centre is the quintessential example of that concept. With about 40 unique businesses to explore, you’ll discover everything you desire — whether it’s a special gift, a mouthwatering meal or a place to unwind with friends. Scroll down to get the lowdown on each business.


Jalapeños: Have a hankering for delicious Mexican food? This place is on everyone’s list of “best Mexican restaurants in Peoria” for a reason. From the authentic atmosphere to the tasty cuisine to the hardworking and attentive staff, Jalapeños never disappoints.

LeBakery: If you enter this full-service bakery with socks on, prepare to have them knocked clean off. Since 1985, LeBakery has provided otherworldly baked goods to our community, all made from scratch with passion and expertise. They also have a charming coffee café attached to the bakery for patrons to enjoy, featuring delightful food, coffee and vibes — an ideal spot to meet friends or get some work done.

Johnny Vig’s: If you’re looking for a cozy and relaxing spot to wet your whistle, Johnny Vig’s is the place to go. The “Uptown Lounge” welcomes all to enjoy friendly banter and weekly drink specials. Plus, they have gaming machines if you’re feelin’ lucky.

Sunrise Health Foods: As Central Illinois’ largest health food store, this is the ideal place to kickstart your journey toward better health. Not only do they have a knowledgeable and friendly team to help you, but they also sport one of the largest vitamin and supplement sections in the Midwest. In other words, they’re your trusted source for all your health and wellness needs.

Pottstown Meat and Deli: There’s a reason Pottstown Meat and Deli has been in business for over 100 years. It’s because the Barth family always puts their customers first — providing high-quality cuts and top-notch service. From succulent beef and pork to tender poultry and lamb, it’s a meat lover’s paradise. They also have a wonderful selection of wine to pair with your choice of meat or cheese.

The Popcorn Shoppe: This beloved small business is a fan favorite in P-town. It’s not just their mouthwatering selection of gourmet popcorn. Their mission is to spread joy and always choose kindness, which you can feel in spades when you visit. An all-around positive experience awaits at the Popcorn Shoppe, especially if you get their legendary Lemon Shake-Up.

The Queen of Squash: Tired of the same old healthy meals? Hit the Queen of Squash, your go-to spot for delicious and nutritious options that won’t leave you feeling guilty. With bold flavors and unique spices, every option on the menu will satisfy your cravings and keep you coming back.

50’s Diner: If you’re craving classic comfort food and nostalgia, head to the 50’s Diner. With retro décor and jukebox tunes filling the air, every visit feels like a journey back in time. The only thing missing is Danny Zuko and Sandy Olsson.

Dog Haus Biergarten: The Dog Haus has garnered national attention. It’s where innovation, savory flavors and high-quality meat collide — from their all-beef Haus Dogs to the handcrafted proprietary Haus Sausages. Whether you customize your creation or go with one of their signature classics, you’ll leave stuffed and satisfied. They also have a terrific rotating selection of local craft beer and cocktails for you to try.

Nick-N-Willy’s Pizza: If Nick-N-Willy’s Pizza were a rock band, they’d have groupies following them around the country. Luckily, the gourmet pizza parlor has stayed in Peoria for over 25 years. With high-quality ingredients and a passion for pizza, every customer leaves satisfied — especially if they’re holding a delicious take-and-bake for home.

Rocky Mountain Chocolate Factory: There’s no better place to indulge your sweet tooth. With a huge selection of lip-smacking chocolates and confections, the Rocky Mountain Chocolate Factory is heaven for chocoholics. Plus, everyone gets a free sample!

the front of Rocky Mountain Chocolate Factory

Noodles & Company: Craving tasty food but don’t have a lot of time because you want to shop at other stores in the Metro Centre? Try Noodles & Company for a quick and satisfying meal. It’s a hassle-free dining experience with a menu full of classics.

Penn Station East Coast Subs: You don’t have to travel to the East Coast to get a flavor-packed sub. Just head to the Metro Centre and sink your teeth into one of their mouthwatering hoagies served hot off the grill.

Sushi KO: Locals rave about Sushi Ko, serving up some of the best sushi and Chinese food in the River City. Whether you roll with sushi or go for the stir fry, every bite promises to be top-notch — just like their atmosphere and service.

Jimmy John’s: You know if and when you want Jimmy John’s. So, if you’re in the mood for some JJ’s, hit the one in the Metro Centre!

Peoria Farmers Market: For 47 years, our community and farmers from across Central Illinois have been coming to the Peoria Farmers Market at the Metro Centre. Check it out from May 1st to October 31st, Monday through Saturday, to shop for fresh produce, flowers, pasta and tons more. You just can’t beat a good old-fashioned farmers market.


Flying D Dancewear: This full-service dancewear store is where dreams take flight. Whether you’re pirouetting on stage or backflipping on the balance beam, Flying D Dancewear has what you need — from leotards to pointe shoes to trendy tights.

Holmes Shoes: Since 1887, Holmes Shoes has been a leading provider of comfortable and high-quality footwear. They offer everything from safety shoes to work kicks for medical and healthcare professionals — and remarkable customer service to boot (pun intended).

Roger Burke Jewelers: For over four dazzling decades, Roger Burke Jewelers has been capturing the attention and hearts of Central Illinois. Whether you’re looking for the perfect engagement ring or a timeless gift for someone special, this full-service jewelry store is the ultimate destination.

Uniform-Ly Perfect: If you’re in the market for a new uniform, look no further than Uniform-Ly Perfect. They’ve got you covered from head to toe with nursing scrubs, restaurant apparel, shoes and much more.

Unique Gizmos: Discover a treasure trove of eclectic and rare collectibles at this antique shop. Whether you’re looking for a gnome for your front yard or a braided rug for your living room, Unique Gizmos is a terrific place to stop and shop.

Leah & Mack: Locals rave about this lifestyle boutique. From custom furniture to elegant art and décor, Leah & Mack is where you go to make your house a home. It’s also the perfect place to shop for a unique gift for any occasion, curated with love and care.


Metro Nails: Who doesn’t love a good mani-pedi? The team at Metro Nails is skilled and friendly. The environment is welcoming and relaxing. Don’t neglect those cuticles any longer. Treat yourself to some well-deserved TLC at the Metro Centre.

Freedom Chiropractic & Holistic Health: This isn’t an ordinary chiropractic office. It’s a whole-body wellness center for the entire family. So, whether you want sciatic relief or need to address complex digestive issues, the team at Freedom Chiropractic & Holistic Health will craft personalized plans that work just for you.

Bard Optical: Founded in Peoria 80+ years ago, Bard Optical is now a national leader in vision care — and our community’s trusted source for stylish eyewear. From Calvin Klein to Coach, you’ll leave seeing the world with clarity and confidence.

Great Clips: There’s nothing like that fresh-cut-feeling! Whether you want to maintain your current style or try a new hairdo, Great Clips has you covered with great prices and a greater staff.

Merle Norman: This locally owned and family-operated cosmetic studio has kept the Peoria community looking timeless for over 50 years. At Merle Norman, they pride themselves on their customer service as much as their state-of-the-art beauty products. Swing by the Metro Centre and peruse everything from serums and cleansing creams to mascara and foundation.

Weight Watchers: Take control of your health and wellness journey at Weight Watchers. With expert guidance, delicious meal ideas and a positive environment, the team at Metro Centre will help you live your best, healthiest life.

The Balanced Bee: Founder Annie Parks’ dream was to provide a place where everyone could enjoy being balanced, happy and authentically themselves. That’s exactly what the Balanced Bee became — a 100% organic wellness destination for our community. Whether you’re sick, hungover, mentally drained or looking to give your digestive system a break, this juice and broth shop is a must-visit destination. They even have a full-spectrum infrared sauna for you to enjoy.

the front of The Balanced Bee

Mega Replay: Looking for a vintage Super Nintendo so you can fire up Mario 3? Or maybe you have a TV you want to sell for some cold hard cash. Whatever the case, Mega Replay is the perfect place to buy or sell used movies, video games, electronics, computer monitors, TVs and much more. Stop in today; it’s a gamer’s paradise.

Alexander Travel: Planning a trip can be a headache. Let the team at Alexander Travel handle it for you. It’s your one-stop shop for all your travel needs. Whether it’s an epic adventure or a romantic honeymoon, this family-owned travel agency will hook you up — like they’ve been doing for our community since 1982. Your adventure awaits.

JOANN Fabric and Crafts: Calling all crafters and DIY enthusiasts. JOANN Fabric and Crafts is your go-to destination for all things creative. Whether you’re into knitting, sewing, scrapbooking, jewelry making or cake decorating, you’ll find what you’re looking for here. There are over 800 stores in the country, but we think the one in the Metro Centre is the best, so go check it out and create some homemade happiness.

Kay’s Hallmark: Life’s special moments deserve to be celebrated and cherished. And there’s no better place to find the perfect token of appreciation than at Kay’s Hallmark. No matter the occasion or milestone, they carry everything from thoughtful cards to memorable gifts to rare collectibles. Stop in and see for yourself.

Peoria Camera Shop: Since 1937, Peoria Camera Shop has been helping Greater Peoria preserve the moments that matter. If you’re in the market for camera gear and expert advice, there’s no better place to visit than this community-oriented small business. Whether you’re a seasoned pro or a beginner, they carry a wide array of cameras, lenses and accessories to suit your needs.

the front of Peoria Camera Shop

Linda’s Vacuum Center: Children will never understand this, but getting a new vacuum cleaner is a very exciting purchase. So, if you’re in the market for a new vacuum, go visit Linda Scudder and her two sons, Frank Jr. and Justin. Ask them to show you their top-of-the-line Oreck and Miele products.

Sewing Center II: Don’t be spoolish. Head here if you’re thready to take your sewing game to new heights. Sure, those puns might be sew-sew, but the friendly faces at the Sewing Center are the best in the business — they even offer lessons to show you how to use your new embroidery, quilting or sewing equipment.

All Ways Caring HomeCare: Nothing beats the comfort of home — especially when care is needed. All Ways Caring is where compassion, peace of mind and healthcare expertise meet. They offer a range of services and support to ensure your loved ones can continue to live independently in the comfort of their home while receiving the care they deserve.

PNC Bank: Every shopping plaza needs a bank. At PNC in the Metro Centre, the knowledgeable and pleasant staff use their resources and comprehensive offerings to guide you to a brighter financial future — whether you’re an individual, small business owner or part of a large corporation.

Farmers Insurance: James Maurice knows insurance like the back of his hand. Stop in to see him for all your business or personal insurance needs. This Farmers Insurance office specializes in antique and exotic autos, life insurance and insurance for those with less-than-perfect credit.

Mariner Finance: Superior customer service is their calling card. So, if you need a loan and want your expectations exceeded, head to Mariner Finance, our community’s consumer finance company of choice.

There you have it. That’s every store at the Metro Centre. It’s not just Peoria’s premiere shopping destination. It’s a reflection of our entrepreneurial spirit and resilience. And, of course, it’s a testament to the vision of Marvin Goodman — a Peoria legend who made a lasting impact on our community.

There’s only one Metro Centre. Only in Peoria.